Getting the Most Out of SEM Conferences
With so many conferences dealing with Search Engine Marketing (SEM) and SES New York starting tomorrow, I thought I would give some advice on how to get the most from attending these conferences. Not...
View ArticleSES NY | Introduction to Information Retrieval on the Web
After a delicious networking lunch, I’m now attending “Introduction to Information Retrieval on the Web” with Mike Grehan, Chair of the SES Advisory Board. This sounds like a fascinating session about...
View ArticleSES NY | Developing Great Content
My third session on Tuesday at SES New York is “Developing Great Content” with speakers: Greg Jarboe, President and Co-Founder of SEO-PR Byron White, Chief Idea Officer at ideaLaunch Content has...
View ArticleSES NY | The Basics of Link Building
My last session at the first day of SES NY was “The Basics of Link Building” with Debra Mastaler, President of Alliance-Link. It promised to teach me all I need to know about link building and why...
View ArticleSES NY | Is Retargeting/Remarketing Right for You?
It’s my last session at the 2011 SES New York, and I’m very excited to leave on a high note with the “Is Retargeting/Remarketing Right for You?” session. After writing a blog post on Remarketing 101 a...
View ArticleSES NY | Creative Keyword Research
It’s my last day here at SES New York, and I’m attending the “Creative Keyword Research” session with speakers Ron Jones, President and CEO of Symetri Internet Marketing and Lisa Cucinotta, Advertising...
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